Fashion Documentaries for the cinophile in you

 

With so much information floating around, its hard to not get sucked in without actually learning something new. Documentaries pave the way forward regarding the way they tell the story. Historically, documentaries have often debunked truths, destroyed your version of reality and created a new one in place. So, I’ve listed six documentaries revolving around the world of fashion. Read on to find out more:

 

1. True Cost: A great watch to dip your toes in the world of fashion. It explores the side of fashion that conglomerates don’t want you to find out about. From the cost of your clothes to the long-term effects of mass production, I highly recommend it to anyone who wants to find out more(and isn’t the biggest fan of reading).

2. Valentino: The Last Emperor: A film about the fashion giant Valentino as he left the company he founded. The film crew was given an unprecedented amount of access into the world of Valentino. A great watch if you’re big on brands or just a lover of high fashion.

3. Iris: This one is for everyone. Iris Apfel, an 87-year-old woman has served a long time in the design industry and witnessed the change of 9 American presidents! Nine! Besides, she’s sweet and takes no-crap. A must watch just for her unique collection of costume jewwellery that even had its own exhibit at the MET’s Costume Institute.

 

4. Zara: The Story Of The World’s Richest Man: Zara loyalists, listen up, this documentary is crafted for you. This movie showcases the inner workings of the fast fashion giant and its founder’s rise to the top.

 

 

5. Chasing Beauty: While we are all obsessed with Gigi Hadid and the rest of Taylor’s squad’s IG, this documentary puts a spotlight on a startling discovery. 25% of American women would rather win America’s Next Top Model than a Nobel Peace Prize. Although not strictly a fashion documentary, a must watch in my books, just the same.

 

6. Manolo: The Boy Who Made Shoes For Lizards: A deep dive into the world of SATC’s favourite designer, Manolo Blahnik. This documentary explores the crazy side of fashion with interviews with famous faces.

Do let us know in the comments below which Documentaries are on your Netflix queue, this weekend?

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What is a Trunk Show?

The world of fashion has its lexicon, from avant-garde to haute couture. Here’s the word of the day, as it were, to increase your fashion vocabulary. Trunk Show.

 

What is a Trunk Show?

A special sale, trunk shows are events where sellers, including clothing companies and designers, showcase their products to the store personnel or a selected group of customers at a unique location.

What makes this event an even bigger deal, is the presence of the house designer. The customers get a bang for their buck factor. Nowadays, these selected customers are often influences or celebrities who can spread the word.

Why Do we Hoard?

Have you ever experienced that need for collecting many things of a similar variety all serving the purpose? Let me make it clearer, imagine a closet full of converse in similar colors or 5 pairs of black jeans. This may not sound excessive, but it was. The ‘American Dream’ has taken over, whether we want to admit it or not.

Over the past decade, we have witnessed an unprecedented increase in the mass production of things. So many different things. Why? Is it companies trying to make money off us or our needs getting out of control? Well, it’s a mix of both.

So, what exactly is hoarding?

There’s a show called ‘Hoarders’ where TV crews are given access to homes where the owners have gone a step too far. From collecting newspapers from the 1990s to collecting hangers, hoarding is an aggressive need stemming from greed of sorts, to collect items long after their needs have been met.

There’s a certain disconnect where we can’t experience the happiness of every purchase, instead just a fleeting moment of joy before we want the next thing. Reports have suggested that there is a different behavior in people who hoard, they have an absolute disregard for other’s sufferings.

As humans, we have an inbuilt quality to collect more, even after they have served their purpose. Initially, we could afford just one car, a few clothes and things and that kept us happy and content. However, now we have multiple vehicles, hundreds of clothes and yet we aren’t happy or content, not in the slightest.

Stages of De-clutter

We’ve all been there, mid-way through spring cleaning, you have a look at your room; its filled with piles of things and you begin to wonder how you could have so much? You don’t remember buying many things and some you want to try to forget. Whatever the motivation is, a de-clutter every few months is necessary. Not just for your soul, but your mind too. Studies have shown having more stuff is linked directly with poor mental and physical health.

Let’s start the second half of this year on the right foot with a laugh. Read on to find out how your next spring will likely play out.

 

1st Hour

Mood: Energetic and Enthusiastic

You’ve set your mind to clean out your wardrobe, shelves and basically your entire room. With this pace and energy, you empty out your cupboard, drawers, cabinets, overhead and under    bed storage. This step proves to be the hardest. You seem to have exhausted your energies in this process itself. You lie on the heaps of clothes questioning why you started this in the first place.

 

3 Hours Later

Mood: Tired but pushing through the pain

Its been a few hours since you decided to take on this mammoth task, you’ve made a lot of progress, but your momentum is slowing down. And mostly, you need a snack and refreshment. Ah! A cold iced tea should do the trick.

With a short break, a new playlist and some snacks, you head back to the trenches ready to face the difficult road that lies ahead.

2 Hours Later

Mood: Why did I do this?

Endless hours have passed, and you seem to have completely lost the motivation and will to do this. But the piles and piles of clothing speak a different story. You can’t just leave them be. So, with a break including a power nap, an audiobook ready to play and some more snacks, you go back to the mess.

End of the Day

Mood: Exhausted

It’s nearing the end of the day and you’ve managed to mostly sort out most of the items. The remaining ones you mix together and put in a bag, leaving it as a task to be tackled for the next week. With your cleaning day nearing its end, you promise yourself this time it will be different. All this energy should be well spent and, at that moment, you truly believe you will keep it clean and tidy.

Next Week

Mood: Frustrated

Its been only a week and you’ve somehow managed to leave your cupboard worse than it was.

 

Does any of this sound familiar or ring a bell? Please know, we’ve all been there. Endless hours spent cleaning and little to show for it. Leave a comment below if you have gone through this motion many times too.

Circular Fashion Economy

Do you know the life of your clothes? Where they are made, how they are made and who makes them? Most of all, what is it made of? While some of us may know the answer to one or two of these, we probably don’t know (i.e., care) where they end up! Which isn’t wrong, unless you’ve got out of your way to research, it’s pretty hard to come across this information. However, recently things have begun to change, these questions are being considered to create better business models in the world of sustainable fashion.

What is a Circular Economy

Unlike the traditional business models, that focus more on profits rather than taking their impact into consideration, a circular economy is environment-friendly.

In a circular economy, each product is created with the use of eco-friendly materials and a lack of excessive waste of resources. What sets the economy apart, however, is the towards the end of the lifecycle of the product with its current owner, it is not trashed or left to decompose on the surface of the earth. It is in fact reused, reworked or repurposed to create a new product, ensuring excessive material, water and machines do not go to waste. That’s the critical aspect; the circle keeps moving.

They consider the start and end of the product and material, keeping the disposal eco-friendly. Have a look at this graphic created by MUD Jeans, for a closer look at how a circular economy works.

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Graphic: MUD Jeans

 

Why is it so rare?

In a world of fashion, where everything has a shorter shelf life and even shorter wear-life, such economies should prosper. However, they don’t.

Bigger fast fashion companies want you to buy more product and then some. Their entire brand works on the idea of excess and no regard for the resources, even humans (Rana Plaza disaster, anyone?). They do not consider the lifecycle or the impact on the environment (don’t let the ‘bring in your old clothes’ schemes fool you).

 

Can a Circular Fashion Economy bring change?

Circular fashion is shaped for longevity. It challenges designers to create pieces that last for years on end. For this, they must source fabrics which are organic.

Another reason why fast fashion does not follow this model is because organic clothing is expensive and requires research. However, acrylic and other non-organic clothing are cheap and quick to produce, in bulk quantities.

Fret not; there is some good news. Brands have adapted the circular fashion economy head on and are leading the way for a world with lesser/without waste. With more and more buyers educating themselves on the concepts of sustainable fashion and greener practices, the market certainly has a stir towards a better tomorrow.

Where, How and What to do with old clothes

World Environment day has just passed, and its about time we did something to contribute. While you may not be ready to take the plunge just yet, how about start by just dipping your toes(figuratively) in the practices of waste reduction.

Starting with our ever-growing pile of clothes, those weekly or monthly trips to the mall have left your closet filled to the brim. You probably even have a bag or two of dresses you are no longer wearing, or maybe a drawer full. But hey, who’s judging?

Listed below are a few ways to make the most of the things you aren’t using, and mostly wont be using again for the foreseeable future (looking at you, crocs and crazy shoulder pads):

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  • Switch Out with Friends: Step one, find a friend who wants to add some new things to their closet. Step two, switch items with each other. Its really that simple. Not only are you prolonging the life of your already purchased items, you are getting newer ones in return. I think this is a win-win situation.

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  • Sell: I’ve found that shopping at thrift stores and online at Depop and other places often has better deals than the ones in store. While this may require your topnotch sleuthing skills, you can’t discount the great finds in such places. Well, pave the way forward by listing some of your clothing online and find yourself at the receiving end of some extra cash!

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  • DIY: Reuse, Recycle, repurpose or reduce; whichever way you put it, we mean the same. DIY the latest trends or just the ones you love with old pieces of clothing you just cant bare to part with (even though its probably the time). Hey, if you get a totally cute outfit, none the wiser.

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  • Donate: Another great option is to donate your never-worns and very-olds to the nearest shelter, a donation drive for a recent tragedy or just head down to an orphanage. There is no shortage of the ways in which you can help someone else.

 

This year lets aim to reduce, reuse and recycle the clothing we use. If you have any suggestions, please do let us know your thoughts in the comments section below.

What is ‘See Now, Buy Later’ and ‘See Now, Buy Now’?

 

Let’s face it, buying a designer jacket or dress may seriously put a dent in your stack of dollar bills. While a lot of it may not be affordable to you, designers are slowly making it easier for you to grab the trendy new piece. Unfortunately, we aren’t speaking about the price, but rather the immediate purchasing power. Read on to find out more

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See Now, Buy Later

The concept of See Now, Buy Later might as well be a tradition. To be fair, for some brands, it probably is! Many brands create a collection for the upcoming NYW/LWF/MFW or other-FWs. During the busy time, they only produce one piece of each design, while the pieces available for sale show up roughly four months later.

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See Now, Buy Now

While most of us can only drool over the runway designs and outfits, fashion brands are beginning to make it easier for those lucky few to get their hands on the latest styles right off the runway. How? Well, rather than showcasing their collection four months before it hits the racks, they display designs which you can buy right away.

 

With that confusion out of the way, we urge you to send in your queries and more regarding, but not limited to, fashion! Also, let us know which concept do you prefer more? Are you a brand loyalist or an opportunist?

Herringbone Vs. Houndstooth Vs. Chevron Pattern

If you are often plagued with the confusion between herringbone, houndstooth and chevron, you’ve come to the right place. Here’s how to tell them apart:

 

 

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Source: https://www.threadexperiment.com/sheet-set-houndstooth-2

Houndstooth: A large pattern that gets its name from its corners that resemble a canine(hound’s)-tooth! A classic for tailored suits and formal wear, it is a must-have in any closet.

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Chevron: A pattern that joins ‘V’s in its usual and inverted form. A well-loved pattern, it is often considered a classic. It is also known for its use in the military and police.

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Herringbone: The herringbone pattern is similar to a chevron pattern, except for the break at the ‘V’ intersection. Drawing its name from the skeleton of a herring fish, it often resembles a broken zigzag pattern.

Now, you’re all set to stun at the next soiree with your fashionista friends!

 

Brainwashed or Greenwashed?

Have you walked past the counters of fast fashion brands? You’ll often see there’s a new or ongoing environmental initiation or programme. Well, there’s a difference between their policies and practices.

 

How Greenwashing is used to brainwash!?

A fast fashion store started a popular campaign, where you could take your old clothes for recycling and get a discount to buy more clothes. Anyone who feels inclined to protecting the environment sees this as a great opportunity, albeit misguided, to do their part.

Sustainable Clothing+Poor labour practices?

Have you noticed many brands have an ‘eco-friendly collection’? Where they use organic or recycled materials to make their items. Sounds too good to be true? In many cases, it probably is! If the garment is made with better materials but by voiceless women and men (who receive poor wages), is it really green?

Look Closer!

As a consumer, we need to stay informed so we do not fall for such programs. Take for example, a credit card. At first, it seems like a smart idea. You can buy things now and pay later. But in the end, you end up paying back much more!

Similarly, such programs are sugar-coating the reality. The simplest way to be aware is by knowing the core nature of the brands. Fast fashion brands pay their workers lesser wages and have little to no regard for the waste they leave behind (in terms of clothes and pollution).

If you do want to support ethical fashion, look out for a ‘Fair Trade’, Global Organic Textile Standards for the organic fabrics, Lenzing Modal® and Tencel® tag on the inner label of the piece.

Let me know in the comments below how you combat brainwashing by brands!

There’s such a thing as toxic fabrics?

Most likely, you have a friend who is vegan or just buys organic, or may you are that friend. With this new thirst for natural products you feed your body, we have forgotten that it is just as important to protect the outsides i.e. the skin. After all, our skin is the largest organ in our body!

With the demand rising exponentially, more and more synthetic fabrics are cropping up around the world. From the cloth you use to wipe your face, the socks that protect our feet to the bags we wear and sofas we sit on – whether you like it or not – synthetics are a major part of our life.

Next time, you head out to shop, take a look at the labels and the material content mentioned. You will be surprised to find rayon, nylon, polyester popping up. And most common of all – Acrylic. Designers are spoilt for choice with these chemically treated fabrics. The shocking part – the research on the long-term effects of these fabrics is still going on!

 

Logo T-shirts=Phthalates:

Chemicals often used to make clothing items softer to the skin. But is it worth the trouble? No! These logo/band tees can cause birth defects or even lead to cancer!

Dyed clothing= Carcinogens:

Dyed clothing releases the same chemicals that are released when plastic is burned? Yes, you read that correctly. Have you have ever worn a t-shirt and found coloured sweat stains? These are incredibly dangerous too!

Wrinkle-free= Full of Formaldehyde:

Clothing items that are sold based on their wrinkle-free quality are most likely treated with formaldehyde.

 

Luckily in countries such as India, this phenomenon is only gaining momentum. By picking fabrics like cotton, we are not only reducing the chemicals we introduce to our lives, but also reducing this problem from overtaking the entire nation. Try to opt for locally made clothing items. They will also last longer than your fast fashion pieces.

Do let me know what you think in the comments below!

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